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At Carpenter Group, we deliver strategic branding and marketing communications solutions to the Financial Services industry. Our passion for our market is unmatched — for 30+ years we’ve been a trusted agency partner to many of the top financial brands.
Carpenter Thinks is where we share our perspectives on financial industry trends in marketing, design, client experience and more. You’ll even find some random musings that spark our interest…hopefully they’ll spark yours too!
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Author Archives: claire
Graphite design revives a lost craft
I bet it’s hard for many of us to remember a time when typefaces weren’t just found on a drop-down menu. Ironic perhaps then that master whittler Dalton Ghetti’s Alphabet recently made it’s way to my digital doorstep. Ghetti’s Alphabet instantly takes me back to a time long before digital, when I literally held type [...]
Posted in Great design, Inspiration Tagged Baskerville, carpenter group, Claire taylor, dalton ghetti, fonts, Fruitiger, Garamond, graphic design, Jonathan Hoefler, polly carpenter, poltroon press, Tobias Frere-Jones, typeface, typography Comments closed
A Brief Future for Time