Category Archives: Technology

Limited branding budget? Here’s where smart companies are spending their $$. (It’s not where you’d think!)

With traditional branding budgets shrinking, smart marketers are allocating resources to their corporate career websites and social media recruiting strategies to keep brand’s fresh and competitive. After all, perception is everything. Especially online. While large scale ad campaigns may be out of the question in times like these, investing in your company’s online recruiting presence [...]
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