How Thinking About Dollars AND Design Could Improve Your Business Results.

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The best marketing happens when creativity meets commerce. In this interesting article, Amy Whitaker, who has both an MBA and an MFA, explains how business finds the best way to do things, while art looks at what’s possible. It will help you think more expansively about how you approach business challenges.

Need help taking a more balanced approach to developing marketing campaigns? Contact Carpenter Group to find out how we can help improve both your marketing strategies and creative executions.